Ian Schrager is an American entrepreneur, hotelier, real estate developer but most of all innovational visionary. His passionate commitment to the modern lifestyle has been expressed through a series of pioneering concepts: The hotel as home away from home, the hotel as theater, "cheap chic", "lobby socializing", the indoor/outdoor lobby, the urban resort, and the urban spa. Schrage’s talent for reading the mood and feel of popular culture are undoubtedly significant factors to his success. Originally, he gained fame as co-owner and co-founder of Studio 54 legendary night club in New York city.
In the early eighties he and his business partner Steve Rubell turned their attention to the hotel business opening Morgans Hotel and introducing the concept of the "boutique hotel" to the world. Following this were the equally well received and highly successful Royalton Hotel and Paramount Hotel, in which Schrager again broke with industry convention by introducing "lobby socializing", where the hotel lobby became a new kind of gathering place for guests and New York City residents alike, and "cheap chic", where affordable luxury was offered in a stylish and sophisticated environment.
In 2005, Schrager sold Morgans Hotel Group, a company he founded, to create Ian Schrager Company which owns, develops and manages hotels, residential and mixed use projects.
Schrager's brand, PUBLIC is a new genre of hotel. He has taken the best from the luxury set, the best from the boutique/lifestyle set and the best from select service and created a new breed of hotel. PUBLIC is a brand defined by the unique experience it creates.
Schrager’s latest project, is a new kind of luxury brand for modern people.
EDITION Hotels, Ian Schrager’s partnership with Marriott International, marks the next chapter in the lifestyle hotel story. This brand combines the personal, intimate, individualized and unique hotel experience.
The London EDITION opened to rave reviews in Fall 2013, in the historic building formerly known as the Berners Hotel, located in the city’s Fitzrovia neighborhood. Future EDITION hotels are planned for Miami Beach (2014), New York City (2015), Sanya, China (2015), Abu Dhabi (2016), Gurgaon, India (2016), Bangkok (2016), Shanghai, China (2016), Times Square (2017), West Hollywood (2017), Wuhan, China (2017), and Paris (2017).
Ian Schrager's groundbreaking concepts have changed the business and set industry standards that continue to be imitated throughout the world.