Nestled amidst the majestic Swiss Alps, the charming town of St. Moritz is about to be adorned with an event that redefines luxury and automotive elegance – the ICE St. Moritz, the International Concours d'Elegance. Scheduled to take place from February 23rd to 24th, 2024, this exclusive gathering of vintage and classic automobiles promises a unique spectacle for discerning travelers seeking an unparalleled experience in one of the world's most renowned winter destinations.

ICE St. Moritz: A Must-Visit Extravaganza:

For lovers of luxury travel, the ICE St. Moritz is a must-visit event, seamlessly blending the opulence of St. Moritz with the timeless beauty of classic cars. As the Alps provide a picturesque backdrop, the Concours transforms the winter wonderland into an automotive paradise, offering a glimpse into the glamorous past of motoring.

The carefully curated selection of vintage automobiles, each a masterpiece of design and engineering, is a testament to the rich history of automotive craftsmanship. Attending this event is not just about witnessing the showcase of exceptional cars; it's a journey back in time, where every vehicle has a story to tell. The atmosphere is charged with sophistication and camaraderie, making ICE St. Moritz a social affair that transcends the boundaries of traditional car exhibitions.

Beyond the Concours: Discovering St. Moritz's Charms:

While the ICE St. Moritz event is undoubtedly the highlight, discerning travelers will find that St. Moritz has much more to offer. Embrace the winter magic with a variety of activities, from world-class skiing on the slopes of Corviglia to the thrill of horse racing on the frozen lake during the renowned White Turf event. For those seeking a more relaxed experience, a journey on the iconic Glacier Express or a scenic hike through the Engadin Valley offers an enchanting perspective of the region's natural beauty.

St. Moritz isn't just a playground for winter sports enthusiasts; it's also a haven for connoisseurs of fine dining and luxury shopping. Indulge in exquisite Swiss cuisine at the Michelin-starred restaurants such as Ecco St.Moritz or explore the chic boutiques that line the streets, offering everything from designer fashion to rare, handcrafted Swiss watches.

Where to Stay: Luxury Defined in St. Moritz:

For an immersive St. Moritz experience, choosing the right accommodation is paramount. Badrutt's Palace Hotel, an icon of Swiss hospitality, seamlessly blends classic charm with modern luxury. Overlooking the pristine lake and surrounded by the Alps, this hotel has been a haven for the discerning elite for over a century.

Alternatively, The Carlton Hotel, nestled in the heart of St. Moritz, offers a contemporary retreat with panoramic views of the Engadin Valley. The Carlton Hotel exemplifies modern elegance while staying true to the region's rich heritage with its spa, Michelin-starred restaurant, and exclusive suites.

Make your stay unforgettable by immersing yourself in the sophistication of the Concours, exploring the winter wonders of the region, and experiencing unparalleled hospitality at renowned establishments like Badrutt's Palace Hotel and The Carlton Hotel.

For more information contact our travel advisor HERE.